Terms of service

Effective Date: November 4, 2025

These Terms of Service (“Terms”) govern your access to and use of the websites, mobile apps, and online services operated by Ruthless Coffee (“Ruthless Coffee,” “we,” “us,” or “our”), including purchases, subscriptions, and any content, functionality, or features (collectively, the “Services”). By using the Services, you agree to these Terms and to our Privacy Policy.

If you do not agree, do not use the Services.

1) Eligibility & Accounts

  • You must be at least 18 (or the age of majority in your jurisdiction) to purchase.
  • You are responsible for maintaining the confidentiality of your account credentials and for all activity under your account. Notify us immediately of unauthorized use.

2) Purchases, Pricing & Payment

  • Orders. All orders are offers to buy and subject to our acceptance. We may limit or cancel quantities.
  • Pricing. Prices, promotions, and availability may change at any time without notice. Display errors are not binding.
  • Payments. We use third-party processors (e.g., Shopify Payments) and accept the payment methods shown at checkout. By submitting a payment, you authorize charges (including taxes, shipping, and any recurring charges you’ve agreed to).
  • Taxes & Shipping. Applicable taxes and shipping/handling are additional and shown at checkout.

3) Subscriptions & Auto-Renewal (Coffee Club & Similar)

Some products are offered on an auto-renewing subscription basis.

  • Auto-Renewal. By enrolling, you authorize us to automatically charge your saved payment method for each renewal period at the then-current price until you cancel.
  • Billing Cadence. Renewal frequency is shown at checkout and in your account.
  • How to Cancel. You can cancel any time before the next renewal in your account portal, or by emailing support@ruthlesscoffee.co with “Cancel Subscription” in the subject. (Please include name, email, and order/subscription ID.)
  • Changes. You may pause, skip, or change quantities in your account (where available) before your next billing date.
  • Post-Bill Shipments. Charges already processed for a current cycle are for goods in progress and typically cannot be refunded once fulfillment begins.
  • Promos. Intro or limited-time offers convert to standard rates unless otherwise stated.

We will send you an order acknowledgment and, for subscriptions, a confirmation describing the auto-renewal terms, cancellation methods, and how to manage your plan.

4) Shipping, Risk of Loss & Title

  • We ship to the destinations shown at checkout. Delivery dates are estimates.
  • Title and risk of loss transfer to you upon our delivery to the carrier.

5) Returns, Refunds & Exchanges

We want you to love your coffee and gear.

  • Coffee & Perishables. Because coffee is perishable, we generally cannot accept returns once shipped. If your order arrives damaged or incorrect, contact us within 7 days of delivery at support@ruthlesscoffee.co and we’ll make it right.
  • Apparel & Non-Perishables. Unworn/unused items with tags may be returned within 30 days of delivery for a refund or exchange (excluding original shipping). You’re responsible for return shipping unless the item was defective or we made an error.
  • Refunds are processed to the original payment method once we receive and inspect the return. Please see our Return & Refund Policy for details (link/URL).

6) Gift Cards & Store Credit

  • Gift cards are not reloadable, cannot be redeemed for cash (except where required by law), and are subject to the terms provided at purchase.

7) Promotions, Bundles & Coupons

  • Promotions may be limited, not combinable, and subject to additional terms. We may modify or end a promotion at any time.

8) User Content (Reviews, Photos, Comments)

If you submit or post reviews, photos, ratings, or other content (“User Content”), you grant Ruthless Coffee a worldwide, royalty-free, perpetual, irrevocable, sublicensable license to use, reproduce, modify, publish, translate, create derivative works from, distribute, and display such content in any media. You represent that you own or control the rights to your User Content and that it’s truthful, lawful, and non-infringing. We may remove or moderate User Content at our discretion.

9) Acceptable Use

You agree not to:

  • Violate laws or infringe intellectual property or privacy rights;
  • Interfere with or disrupt the Services or bypass security measures;
  • Use bots, scrapers, or similar tools without our written permission;
  • Misrepresent your identity or the origin of content.

10) Intellectual Property

The Services, including text, graphics, logos, product names, designs, and other content, are owned by or licensed to Ruthless Coffee and protected by law. Except for limited personal use, you may not copy, distribute, modify, or create derivative works without our written consent.

11) Third-Party Services

Our Services may integrate with or link to third-party sites and tools (e.g., payment processors, analytics, ad networks, social platforms). We are not responsible for third-party content, policies, or practices.

12) SMS/Text Messaging (TCPA)

By opting in to receive texts from us, you consent to receive recurring automated promotional and transactional messages to the number you provide. Consent is not a condition of purchase. Message/data rates may apply. Message frequency varies. Reply STOP to cancel, HELP for help. We do not share your opt-in with third parties for their own marketing. See our SMS Terms and Privacy Policy for details (links/URLs).

13) Privacy

Your use of the Services is subject to our Privacy Policy (link/URL), which explains how we collect, use, and share information.

14) DMCA & IP Complaints

If you believe content on the Services infringes your copyright, send a notice to legal@ruthlesscoffee.co (Subject: “DMCA Notice”) with:

  • Your contact info;
  • Identification of the copyrighted work;
  • Identification/URL of the allegedly infringing material;
  • A statement of good-faith belief and accuracy under penalty of perjury;
  • Your physical or electronic signature.

15) Disclaimers

AS-IS / AS-AVAILABLE. The Services and all products are provided “as is” and “as available.” To the maximum extent permitted by law, we disclaim all warranties, express or implied, including merchantability, fitness for a particular purpose, and non-infringement.

Allergens & Sensitivities. Coffee and food items may be processed in facilities that also handle allergens. Check product pages and contact us with questions.

16) Limitation of Liability

To the fullest extent permitted by law, Ruthless Coffee and its affiliates, officers, employees, and agents will not be liable for any indirect, incidental, special, consequential, exemplary, or punitive damages, or lost profits/revenues, arising from or related to the Services or these Terms, even if advised of the possibility. Our total liability for any claim will not exceed the amount you paid to us for the product(s) or $100, whichever is greater.

Some jurisdictions do not allow certain limitations; these may not apply to you to the extent prohibited by law.

17) Indemnification

You agree to defend, indemnify, and hold harmless Ruthless Coffee and its affiliates from and against claims, damages, losses, liabilities, costs, and expenses (including reasonable attorneys’ fees) arising out of or related to your use of the Services, your User Content, or your violation of these Terms or applicable law.

18) Dispute Resolution, Arbitration & Class Action Waiver

Please read this section carefully. It affects your legal rights.

  • Informal Resolution. Before filing a claim, you agree to email legal@ruthlesscoffee.co with a description of the dispute and allow 30 days to try to resolve it informally.
  • Arbitration. Except for small-claims matters and claims for injunctive relief, any dispute arising out of or relating to these Terms or the Services will be resolved by binding arbitration administered by JAMS under its Streamlined Arbitration Rules. The arbitration will be conducted in the county where you reside (U.S. only) or via video/phone, unless the parties agree otherwise.
  • Class & Jury Waiver. You and Ruthless Coffee agree to arbitrate only on an individual basis—no class actions, class arbitrations, or representative claims. You waive the right to a jury trial.
  • Opt-Out. You may opt out of arbitration/class waiver by sending a written notice to legal@ruthlesscoffee.co (Subject: “Arbitration Opt-Out”) within 30 days of your first use of the Services or the Effective Date above (whichever is later). Your opt-out will apply only to you.

19) Governing Law & Venue

These Terms are governed by the laws of the State of California, without regard to conflicts-of-law principles, except that the Federal Arbitration Act governs the interpretation and enforcement of Section 18. Subject to Section 18, the exclusive venue for any permitted court action is the state or federal courts in Sacramento County, California, and you consent to personal jurisdiction there.

20) Changes to the Services or Terms

We may update the Services and these Terms from time to time. If we make material changes, we’ll post the new Terms and update the Effective Date. Your continued use after changes means you accept the updated Terms.

21) Miscellaneous

  • Severability. If a provision is unenforceable, the remainder remains in effect.
  • No Waiver. Our failure to enforce a provision is not a waiver.
  • Assignment. You may not assign these Terms without our consent; we may assign them as permitted by law.
  • Force Majeure. We are not liable for delays or failures due to events beyond our reasonable control.
  • Entire Agreement. These Terms (plus policies referenced) are the entire agreement between you and us regarding the Services.

22) Contact Us

Ruthless Coffee
[Insert legal entity name]
[Insert mailing address]
Email: support@ruthlesscoffee.co
Legal/DMCA: legal@ruthlesscoffee.co